This Privacy Policy applies to all users of the et888 Platform regardless of geographic location. By registering an account or continuing to use the Platform, you acknowledge that you have read and understood this policy. If you do not agree with any part of it, please discontinue use of the Platform.
1.1 et888 ("we", "us", "our", "the Operator") operates the online gaming and sports betting platform accessible at https://et888.cam (the "Platform"). We are committed to protecting the privacy and personal data of all individuals who use or interact with the Platform ("you", "your", "the Player", "the User").
1.2 This Privacy Policy sets out how et888 collects, stores, uses, discloses and protects personal data in connection with the Platform. It should be read alongside our Terms & Conditions, which govern use of the Platform more broadly.
1.3 et888 serves a global player base, including players who access the Platform from Pakistan. We recognise that Pakistani players interact with online services using payment methods such as Easypaisa, JazzCash, Raast, bank transfers through institutions such as HBL, UBL, Meezan Bank and Bank Alfalah, and other instruments that may generate transactional data relevant to this Policy. References to these payment instruments in this document are contextual only and do not imply that those providers endorse, support or are affiliated with et888.
1.4 This Policy was last reviewed in 2026. We reserve the right to update it at any time. Material changes will be notified to registered users via the Platform or by email.
In this Policy, the following terms have the meanings set out below:
3.1 Registration Data. When you create an et888 account, we collect your chosen username, email address, password (stored in hashed form — never in plaintext), date of birth, country of residence and phone number where provided.
3.2 Identity & KYC Data. To comply with identity verification, age confirmation and anti-money-laundering (AML) obligations, we collect copies of government-issued identity documents — typically a valid CNIC or passport for Pakistani users — and where required, proof of address and a selfie or liveness image. This data is classified as Sensitive Data and is subject to heightened protection.
3.3 Financial & Transaction Data. We record all deposits, withdrawals, wagers and account balance movements associated with your account. Where payment method details are submitted, we collect sufficient information to process and verify transactions in accordance with applicable payment rules.
3.4 Device & Technical Data. The Platform automatically collects IP address, browser type and version, operating system, device identifiers, session timestamps, pages visited and interaction data. This data is used for security monitoring, fraud detection and Platform performance optimisation.
3.5 Behavioural & Gaming Data. We record gameplay history, bet types, wagering patterns and responsible gambling tool usage in connection with your account. This data supports account management, responsible gambling monitoring and regulatory compliance.
3.6 Communications Data. Where you contact et888 support — by live chat, email or other channel — we retain a record of those communications for account management, dispute resolution and quality-assurance purposes.
et888 processes Personal Data only where a valid legal basis exists. The primary purposes and corresponding legal bases are set out below:
5.1 Account Management. We process your registration and profile data to create and maintain your account, authenticate your identity at login, enforce one-account-per-player rules and manage account status.
5.2 Payment Processing. Transaction data is processed to receive deposits, settle withdrawals and maintain accurate account balance records. Payment processing may involve regulated third-party payment processors acting as Data Processors under contractual data-protection obligations.
5.3 Identity Verification. KYC data is processed to verify that you meet age eligibility requirements, that your account details are accurate and that your payment method belongs to you. This processing may involve third-party identity verification services acting under data processor agreements.
5.4 Fraud & AML Prevention. Device data, IP addresses, behavioural patterns and transactional records are analysed to detect and prevent fraud, money laundering, multi-accounting and other prohibited conduct. Where suspicious activity is identified, relevant data may be reported to competent authorities as required by law.
5.5 Responsible Gambling Monitoring. Gameplay and wagering data is used to monitor for indicators of problem gambling behaviour, to facilitate operation of responsible gambling tools such as deposit limits and self-exclusion, and to enable responsible gambling interventions where appropriate.
5.6 Marketing Communications. Where you have provided consent, we may process your email address and preferences to send promotional offers, platform updates and relevant gaming content. You can withdraw consent and unsubscribe at any time via your account settings or by contacting support.
6.1 We do not sell your Personal Data to any third party for commercial, marketing or any other purpose.
6.2 Service Providers. We may share Personal Data with regulated and vetted third-party service providers acting as Data Processors, including KYC and identity verification providers, payment processors, fraud-detection platforms, cloud infrastructure providers and customer support technology vendors. All such providers are bound by confidentiality obligations and may only process data as instructed by et888.
6.3 Legal & Regulatory Disclosure. We may disclose Personal Data to competent regulatory, legal or law-enforcement authorities where required or permitted to do so by applicable law, including in response to valid court orders, regulatory demands or AML reporting obligations.
6.4 Business Transfers. In the event of a merger, acquisition or sale of all or substantially all of the business assets of et888, Personal Data held may be transferred to the acquiring entity, subject to that entity honouring the commitments set out in this Privacy Policy.
6.5 Pakistan-Specific Note. et888 is not affiliated with, endorsed by or required to share data with the Government of Pakistan, PTA, State Bank of Pakistan or any Pakistani financial institution. References to Pakistani payment providers in this document are made for contextual clarity only.
7.1 et888 operates internationally and may store or process your Personal Data on servers located outside the country from which you access the Platform, including outside Pakistan.
7.2 Where Personal Data is transferred to countries or territories that may not provide the same level of data protection as the jurisdiction in which you reside, et888 takes appropriate safeguards to ensure that such transfers comply with applicable data protection standards. These safeguards may include contractual clauses, data processing agreements and equivalent protective instruments.
7.3 By registering on the Platform, you acknowledge that your data may be transferred and processed in jurisdictions outside Pakistan and consent to such transfer where required.
8.1 et888 retains Personal Data only for as long as is necessary to fulfil the purposes for which it was collected or as required by applicable law, licensing conditions or AML regulations.
8.2 Account data, transaction records and KYC documentation are typically retained for a minimum of five years following account closure, in accordance with standard AML record-keeping obligations applicable in most jurisdictions. Longer retention may apply where required by specific regulatory requirements.
8.3 Marketing-related data will be retained only for as long as consent remains active or, in the case of legitimate-interest-based processing, until you object to such use. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.
8.4 When Personal Data is no longer required and no legal retention obligation applies, it will be securely deleted or anonymised in accordance with our data-disposal procedures.
9.1 et888 implements technical and organisational security measures proportionate to the sensitivity of the data held and the risks associated with its processing. These measures include, but are not limited to:
9.2 Notwithstanding the above measures, no data transmission over the internet or electronic storage system can be guaranteed as completely secure. et888 cannot warrant absolute security but commits to notifying affected users and relevant authorities of any material data breach in accordance with applicable legal obligations.
Your responsibilities: You are responsible for maintaining the confidentiality of your account credentials. Never share your password or two-factor authentication codes with anyone. If you suspect your account has been compromised, contact support immediately using the details in Section 13.
10.1 The Platform uses cookies and similar tracking technologies to enable core functionality, maintain your session, remember preferences and generate aggregated analytics on Platform usage.
10.2 Essential Cookies are required for the Platform to function and cannot be disabled. They manage authentication sessions, security tokens and core feature delivery.
10.3 Analytics Cookies help us understand how users navigate the Platform, which pages are most frequently visited and where performance improvements are needed. These cookies generate aggregated, anonymised data and do not personally identify individual users.
10.4 Preference Cookies remember settings such as language preferences and responsible gambling tool configurations to improve your experience across sessions.
10.5 You may manage cookie preferences through your browser settings. Disabling non-essential cookies will not prevent access to the Platform but may affect certain features and your overall experience.
Depending on applicable data protection law, you may have the following rights in respect of your Personal Data held by et888:
| Right | What It Means |
|---|---|
| Right of Access | You may request a copy of the Personal Data et888 holds about you, along with information about how it is used. |
| Right to Rectification | You may request correction of inaccurate or incomplete Personal Data held in your account. |
| Right to Erasure | You may request deletion of your Personal Data where it is no longer necessary for the purpose for which it was collected, subject to legal retention obligations that may require us to retain certain records. |
| Right to Restriction | You may request that we restrict processing of your data — for example, while accuracy is disputed — rather than delete it entirely. |
| Right to Object | You may object to processing carried out on the basis of legitimate interests, including profiling for marketing purposes. We will cease such processing unless we can demonstrate compelling legitimate grounds that override your interests. |
| Right to Portability | Where processing is based on consent or contract and carried out by automated means, you may request a copy of your data in a structured, commonly used, machine-readable format. |
| Right to Withdraw Consent | Where processing is based on consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out prior to withdrawal. |
11.1 To exercise any of the above rights, submit a written request to et888 using the contact details provided in Section 13. We will respond within a reasonable period and in any event within the timeframe required by applicable law.
11.2 We may ask you to verify your identity before processing a data rights request, to ensure we do not disclose or modify information in response to fraudulent or unauthorised requests.
11.3 Some rights are subject to conditions and exceptions. Where a right cannot be fully exercised — for example, where data must be retained to satisfy a legal obligation — we will explain this in our response to your request.
12.1 The et888 Platform is strictly intended for adults aged 18 or above — or the higher minimum age required by the applicable licensing jurisdiction. We do not knowingly collect or process Personal Data from individuals below the applicable minimum age.
12.2 Age verification is a mandatory component of the KYC process. Where et888 has reasonable grounds to believe that a registered user is below the minimum age, the account will be suspended, age verification documents requested and, if the user is confirmed to be underage, the account will be permanently closed and any balance forfeited or returned in accordance with applicable rules.
12.3 Parents and guardians who believe a minor has accessed the Platform or submitted personal data should contact et888 support immediately using the contact details in Section 13 so that appropriate steps can be taken.
Protecting young people: et888 supports the use of parental-control tools and internet filtering software to prevent underage access to gambling websites. Responsible adults should take appropriate steps to restrict minors' access to devices and accounts used to access the Platform.
If you have any questions about this Privacy Policy, wish to exercise a data subject right, report a potential data breach or raise a privacy concern, please contact the et888 data team using the details below.
Email: [email protected]
Subject line: "Privacy Request – [Your Request Type]"
Support operates 24/7 in English. Urdu-language assistance is available on request. Identity verification may be required before processing your request.
For responsible gambling support, self-exclusion requests or problem gambling guidance, please visit our Responsible Gambling page. For general platform queries and account issues, refer to our FAQ page.